Peugeot watches have been redefining fashion for decades. Offering luxury fashion styling with quality workmanship at an affordable price. The confidence in their product is why every watch is backed by the industry’s foremost “Lifetime Limited Warranty “which includes Free battery replacement for life. Peugeot watches have been redefining fashion since 1957. At its inception, Peugeot was a manufacturer of luxury, handcrafted, gold timepieces. After a successful twenty five year run in the luxury category, rising gold prices and market changes dictated a new direction. Peugeot quietly reinvented itself into a well-designed, high-quality watch line at affordable prices. This strategy led to the formation of a new marketplace which later became known as fashion watches. The ability to translate high fashion trends into a watch line that appeals to customers with an eye on style and price has led to Peugeot’s recognition as a proven successful American brand found in better department stores nationwide.